May 21-23, Jacqueline will participate in the Sixth Shenzhen International Brand Underwear Fair, to convey the brand culture of Jacqueline, interpretation of Jacqueline brand positioning, show Jacquard new autumn and winter of 2011.
Brand positioning happy and varied
Ya Ge Li in the original brand positioning "aesthetic, product Shang, Li Zhi," based on the refinement, extending to "happy, amazing" and further improve the brand positioning. "Happy, Variety", both to maintain the original brand reflects themselves, and fashion values, but also facilitate the brand communication, the concept of simplistic, better closer to the distance between the brand and consumers, I am happy! I am amazing! Embodies a life attitude, a life advocate, a way of life.
Happy: advocated a young spirit, positive and full of sunshine, willing to fantasy, the courage to try, the pursuit of the ideal, full of confidence in the future. We create a happy shopping, happy service mentality, happy marketing process, happy teamwork. Because happiness is a source of youth.
Variety: Interpretation of the new modern women in constant change to show the perfect temperament and style of the external and internal, in all its aspects to show their charm. Variety of the wild versatility to display a variety of fashion wear fashion taste, based on the market, consumers, industry media feedback in all aspects. Accor underwear unique product style is more suitable for women to experience fashion charm, become the most temperament Variety Queen.
Shenzhen underwear exhibition brand culture
Accor Li Shenzhen underwear show, will be May 21-23, 2011 in Shenzhen Convention and Exhibition Center Hall 1 grand launch. The underwear show, Jacqueline miss any detail, the booth design to break the traditional design of the lingerie booth, no matter from the choice of color or the like, the brand culture of Jacqueline concept throughout the booth every creative ideas , Uniquely show the brand image of the brand and the ever-changing brand branding, all parties to convey the brand idea of ​​underwear.
Relying on a strong backing of the new group, the company committed to adhere to the new song Yili underwear advocated "standard refinement, process optimization, management refinement," the quality management philosophy. Adhere to the "quality of the tree brand, brand extension of the market, in good faith to win customers," the marketing idea. To spread the "love of women, Dress up life" brand culture as its mission, keeping up with international lingerie fashion trends, timely response to changing market and customer needs, with high cost, forward-looking products, excellent quality and service to win vast Consumers and partners trust.
Autumn and winter conference "cross · sector" wonderful
On the 23rd, "cross · sector" - Jacqueline new autumn and winter 2011 conference will be held in Shenzhen Convention and Exhibition Center Hall 5, the theme of "cross · sector" reflects the inner self and the inner self of women's integration and breakthrough, At the same time also reflects the brand products out of the conventional design, highlighting the distinctive brand style. The launch of the new main cowboy series, music series, dream series, wedding series of four major products, outstanding personality style. Whether it is from the style, color, technology, or designer inspiration are unique originality, the product follows the international fashion trends, based on the prevalence of the four theme elements of the new naive, wonderland, declaration, source, combined with the consumption of the target group Demand, the perfect match for the product, most vividly show the brand style of Song of Elegance, the song of Galli happy, amazing interpretation to the extreme. The site layout also attract the attention of the team, glorious team gathered all wisdom, to create a magnificent conference, from lighting, modeling, stage rendering and other angles, multi-level interpretation of the Song of Solomon and the ever-changing brand positioning will be To all guests present to bring a visual, auditory and spiritual shock, showing a magnificent visual transformation of the feast.
Under the strong support of Ya Ge Li's professional underwear research and development, production, sales and service teams, Ya Ge Li will surely add a touch of bright color to Shenzhen Underwear Fair. The products of Ya Ge Li in autumn and winter 2011 will also set off a new round of sales boom , Honor and fashion counterparts, passion May, Jacqueline invited you to changeable, happy departure!
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