An Analysis of the Present Situation and Prospect of Smart Shoes

Smart wear has been a hot topic in the past two years. Smart shoes have gradually emerged. Many shoe companies started to cooperate with Internet companies to develop and produce smart shoes. Especially when the development of the manufacturing industry is blocked, and the shoe industry is sluggish, smart shoes seem to be in the situation. Become a breakthrough point in the transformation and innovation of the footwear industry. The smart shoes project has appeared intensively. Is the smart shoe hot spot an opportunity or a gimmick? Xiaobian analyzes the current situation and prospects of smart shoes for you.

In January 2015, 361° cooperated with Baidu on the launch of four smart children's shoes products. Baidu Hawkeye technology was introduced to cooperate with Baidu Maps LBS platform to open services with positioning and monitoring functions. In addition, 361° smart children's shoes will also be monitored by Baidu and Baidu. Combined with data, you can monitor your child's physical condition at any time. In October, it launched II generation smart children's shoes and officially launched the sale.

In July 2015, Li Ning and Millet released two smart running shoes. The two running shoes have built a “Chi-Core” module developed by the millet bracelet manufacturer Hua Mi, and with the app of millet sports, Wami-Chi-Core can provide running time, Speed, pedometer, GPS path trajectory, calories burned these values.

Xtep and Qihoo 360 jointly developed children's smart shoes, which were opened for sale in the first quarter 2016 ordering meeting. They responded enthusiastically and are expected to be launched in the first quarter of 2016. Xtep also plans to launch smart products linked to the APP, and plans to expand different types of smart equipment to bring new profit growth points.

The status of smart shoes

The products of smart shoes were first used on children's shoes. The development of smart shoes in domestic brands was based on children's shoes. Now that parents are paying more attention to the safety of children, the number of children missing each year is as high as 200,000. The probability is only 0.1%. The children's smart shoes can monitor the position and prevent children from getting lost. This is also one of the reasons why children's smart shoes are viewed well. The footwear industry and the Internet industry are working together to ensure child safety and reduce child loss.

Although smart shoes flourish, the prospects are promising, but at present there is a big problem in the smart shoe market. In the market, smart shoes are still unfamiliar to most people. Very few people are willing to buy them. The prospects are wide but in recent years there will not be much growth. The impact on the footwear industry is small; in terms of technical intelligence, Many users indicated that the distance between the shoes was not measured, the function of the APP was not practical, and the intelligence was small.

The future of smart shoes

Recently, many shoe companies reached their goals through online crowdfunding and started production of smart shoes. They are very optimistic about the field of smart wear. The traditional footwear industry has become saturated. Shoe companies are currently exploring new growth. Point, "transition and upgrading" has become the key word for the development of the industry. With the deepening of the "Internet" concept, smart wear is expected to become the next breakthrough in the footwear industry.

Smart shoes are still in the initial stage of development. Shoe companies are also in the field of testing smart shoes in a small area. In the future, smart shoes will need to go a long way toward becoming an industry. The cross-domain interaction between shoe companies and IT companies is now a good start. The industry's optimism about the application of intelligent products in shoe products will become one of the key points in the transformation and upgrading of manufacturing.