Liyingfang plans to open 250 stores in mainland China with revenue of 850 million yuan next year

Li Yingfang's plan for cross-strait exhibition stores will be released next year. Taiwan is still cautiously conservative. The adjustment of store physique is the top priority. As for mainland China, it is estimated that there will be 220 stores to 250 stores. Legal persons estimate that this year's mainland revenue will increase by about 20% to reach 700 million yuan, and it will grow by about 20% to 25% next year, and the revenue will be 850 million yuan.

Lai Yingfang tends to be cautiously conservative in its store strategy this year. In mainland China, as of the end of October, there have been 1,381 outlets and a net increase of 185 this year. By the end of the year, the total number should be around 1,400, and the total number of net additions will not exceed 200. In Taiwan, there are currently 279 retail outlets, compared with 274 last year, and the number of stores in the show has slowed down.

Lai Ying Fang said that this year has not taken the number of stores as the main business indicators, but to adjust the store's physical fitness, reduce costs, improve profitability as the main, mainly due to the financial turmoil, affecting the consumer market. However, although there was no big action show shop, Li Yingfang’s revenue in the first three quarters of the mainland was 590 million yuan, which was still more than 20% compared to the same period last year. In Taiwan’s operating segment, the revenue for October was 241 million yuan, an annual growth rate of 17.34%. Set a new high for history.

Lai Ying Fang said that in the fourth quarter, there were 11 long holidays on the mainland, Taiwan’s department stores at the anniversary of Lido, and the year’s purchase of New Year’s goods, the revenue was actually better than other seasons, especially this year’s Taiwan’s department store anniversary performance was better than expected. Well, there is relatively an opportunity to drive Li Yingfang's revenue in November. Whether it will be better than in October will not be announced until the report comes out.

In addition, for the next year's exhibition plan, Li Ying Fang pointed out that the Taiwanese part still focuses on adjusting its constitution. After a year of financial turmoil in the mainland, the exhibition stores will be a little bigger than this year. However, the number of exhibition stores is not the highest. It is important to make money.

Market analysts estimate that Li Yingfang’s mainland revenue is expected to reach RMB 700 million this year, with an annual growth rate of 15 to 20%. Taiwan’s part has the opportunity to turn losses into profits. The estimated annual growth rate of the group’s overall profit can reach 1.5 percent. 20%, mainly from Taiwan and the profit contribution of the reinvestment; as for the next year, the mainland will increase the number of exhibition stores, and the revenue will have the opportunity to grow by 20% to 25%.

In addition, Lai Ying Fang has expanded the mainland market, and the cooperation case with Denmark’s famous children's wear brand CLAIRE is still ongoing. It is estimated that the two sides will show the results of cooperation in the spring and summer of next year, and conduct trial sales in Beijing and Shanghai to test the market water temperature. If the response is good, it will be fully distributed and the strategy will be very careful.