It is no exaggeration to describe it as “reproducedâ€.
Until the second day after the event (noon on October 18), the old party and some of the colleagues in charge of the activity project dared to say when they opened a working dinner: "This event has been completed!"
This matter, preparation for more than half a year, and the team is no less than ten times. A lot of things, or see the needles and other departments of the government to communicate with different departments, exchange ideas with the creative team, cracking a lot of operational problems.
The "New Long March and Departure" can be successfully held. In fact, a multi-department, multi-angle and multi-faceted cooperation between the government and enterprise teams has completed a near-impossible task:
1. This should be the first time in the history of the county to do such a large-scale fashion show. Because there is not much experience in the local area, the big show in the impression is still a model catwalk. It is not difficult to imagine that the communication workload will become huge in this case.
2, local large-scale activities, the lack of supporting facilities, limited conditions. There are no stage suppliers, even models and make-up stylists have to ask from the field; in the early planning process, the light venue was changed to three places before finalizing.
3. Traffic restrictions are large. The flight from Beishangguangshen to Zhangzhou is only one or two flights a day, and the Pearl River Delta driving takes six or seven hours. The inconvenience of transportation has undoubtedly increased the difficulty of inviting guests, and it has also restricted many people who would like to participate.
4. It is not easy to assemble ten top Chinese fashion designers. The cooperation with this time is all outstanding designers in the industry. They have a high reputation. How do we impress them? Under different design styles and individualities, how to achieve the consensus of the series theme design, communication and coordination is very difficult.
5, the most basic and often the most difficult thing to do. In a county-level city, a 2,000-person show is held. Everything about eating, living, and traveling is a big problem; no local hotel or restaurant can receive hundreds of important guests at the same time.
At first, no one didn't think that this was just a bold and creative imagination, and no one believed that it could be done.
|| Less than 6 months of preparation time
Design and development of 130 Inman catwalks and sales models
Combine three different styles of brands to make a theme show
Published 30 sets of 30 designer joint works
The number of guests attending the reception exceeded 900
More than ten foreign suppliers involved
Coordinate more than 10 government departments at county and city levels
Guangzhou and Yudu, about 488 kilometers across the city
......
However, I don’t expect it, the big show is still held as scheduled!
Time: October 17, 2019
Location: Yudu County Sports Center, Jiangxi Province
Theme: [New Long March · Departure] 2019 in the fashion night
* This time [New Long March · Departure] Fashion Night, listed as one of the heavy events of the 85th anniversary of the Long March of the Red Tourism City Alliance Annual Meeting along the Long March.
Note: The Red Tourism City Alliance along the Long March covers 27 red tourist cities in 15 provinces along the National Long March. In May 2018, the Union Assembly voted to pass, and the host city of the 2019 annual meeting was the starting point of the Central Red Army's long march - Yudu County, Jiangxi Province.
* Inman's "New Long March Series" new product was released for the first time. This is also the first time our team has designed and created this type of theme, especially to test our foundation in the product. * Collected ten outstanding Chinese fashion designers and launched a joint series with Inman. And the series was eventually selected for inclusion in the Museum of the Museum of the Capital. * At the end of September 2019, the event organizer was upgraded to the People's Government of Zhangzhou City, Jiangxi Province due to the People's Government of Du County. Co-organized by Yinzhou Textile and Apparel Industry Promotion Office and Yudu County Committee and County Government, Yinman and Living in the left. Different specifications mean that the government attaches more importance to it, and the challenges, communication angles and difficulties will be very different.
* Participants: Li Bingjun , deputy secretary of the Jiangxi Provincial Party Committee, secretary of the Cangzhou Municipal Party Committee, Wei Haisheng , deputy dean of the Central Party History and Literature Research Institute, Chen Dapeng , president of the China National Garment Association, Lan Jie , secretary of the Yudu County Party Committee, Chen Yangshan , county magistrate, executive chairman of the China Garment Forum Wang Jun , founding president of Jiangxi Jiangxi Chamber of Commerce Li Ping , executive director of Guangdong Garment and Apparel Industry Association Liu Yueping , and more than 100 entrepreneurs from various industries attended the event.
Creative background
In 2019, it was not only the 70th anniversary of the founding of New China, but also the 85th anniversary of the Long March of the Central Red Army. The starting point of the Long March was the Yudu County of Jiangxi. On May 20th, the top leaders of the country visited this again and again. They met with representatives of the descendants of the Red Army and the revolutionary martyrs in Yudu County and sent a basket to the Long March Departure Monument. They issued "The new Long March is now, we have to start again." "The call." The red tour of the revolutionary holy land is profound.
In line with the atmosphere of the 85th anniversary of the Long March, the "New Long March" fashion night, the site selected "China Red" as the main color tone, and the typical symbol of the Long March culture such as the Five-Point Red Star. On the decoration of the stage elements, the "Red Star" and "The Image of the Warrior Blowing the Army" are used throughout the theme, and the "image of the Warrior Blowing the Army" conveys the signal of the "departure" of the big show. Below: 2019 in the fashion night scene
2019 Yudu Fashion Night Live Video
Restore the "Long March" scene with dance
The opening dance is called "Changzheng Road", composed of world-famous ballet dancer Simon Lalonde, China's first ballet Wenhua Award winner, Canadian Chinese famous artist Fu Xingbang, and a group of 11-75-year-old members of different ages, different identities and different professions. .
Fu Xingbang’s teacher used the dance to restore the scenes of men, women and children crossing the river, climbing snow-capped mountains and crossing the grasslands on the Long March. It means that the people work together to eliminate all difficulties and move towards good times.
Strong lineup in the fashion industry
They are: "Design to Long March" sponsor China's top ten fashion designer Ms. Lin Qi, Chinese designer's highest award "Golden Top Award" designers Liu Yang, Chen Wen, Li Xiaoyan three, and: China's top ten fashion Designers: Lin Jinliang, Zhang Yichao, Lin Zihan, Deng Zhaoping, Jin, Huang Gang.
As far as this event is concerned, Inman and China's outstanding designers have created a series of “red and special†works with the theme of “New Long Marchâ€. This has gone beyond the fashion show itself and become a The fashion industry inherits the mission of Chinese culture and adheres to the best embodiment of the initial faith.
New Long March series release show
Inman's "New Long March Series" is the master of Inman's post-80s and post-90s designers. Through different ages, different cognitions, and a generation of cultural cognition, this series of works has been achieved. Inheritance and difference coexist, constantly strengthening our own beliefs and strengths.
The New Long March series is divided into three chapters: the stars and the whistle stars lead the way, and the whistle represents the departure. Young sports style - military elements, stickers, multi-bag functionality. The combination of the soft and soft and the skirt. The promise is a promise, and there is a letter. Fusion and mix-up style - the combination of Han and Dai culture, the use of pleated skirts and azaleas.
The Dahe River Red Army is not afraid of the expedition, and Wanshui Qianshan is only waiting. Wuling smashed the waves, and Wumeng took the mud pill. The sands of the sands are warm, and the Dadu Bridge is cold. I like the mountains and thousands of miles of snow. —— “Seven Laws·Long March†Mao Zedong’s design elements combine historical symbols such as “Red Star, 25,000 miles, 1934â€; and combine the characteristics of ethnic minority Yi people in the Bohai Alliance, applying the pattern features of Yingshanhong More modern design techniques.
"Long March Group Song" finale
The Changzheng Source Choir "Long March Group Song" has been toured more than 300 times across the country, and it has spread throughout the motherland. The choir is a staff amateur chorus team. Since it is composed of more than 120 Red Army descendants and more than 70 cadres and employees, they have spontaneously cohesed with the common desire to sing the main theme and carry forward the great Long March spirit. together.
Leaders are also very committed
The leading guests attending the big show watched the big show. The picture shows Li Bingjun, deputy secretary of the Jiangxi Provincial Party Committee and secretary of the Cangzhou Municipal Party Committee, Wei Haisheng, deputy dean of the Central Party History and Literature Research Institute, Chen Dapeng, president of the China National Garment Association, and Laofang. The old party greeted Li Bingjun, deputy secretary of the Jiangxi Provincial Party Committee and secretary of the Cangzhou Municipal Party Committee, to visit the fashion show night to watch the big show.
Wang Jun, executive chairman of the China Garment Forum, Li Ping, founding president of the Jiangxi Chamber of Commerce in Guangdong Province, and Liu Yueping, executive director of the Guangdong Garment and Apparel Industry Association, visited the site.
According to the summary statistics: At the big show, there are leaders from 35 counties (cities, districts) along the Yangtze River in the 14 provinces, representatives of merchants from the Jiangxi Chamber of Commerce in Guangdong Province, China Garment Forum, Guangzhou E-Commerce Association, and direct leaders of Jiangxi Province and Luzhou City. Relevant leaders of counties (cities, districts) in Zhangzhou, relevant provincial and municipal red-climbing institutions, representatives of party schools, and representatives of the Red Army.
The old man in the post-language is a native of Jiangxi. In addition to a red enthusiasm in the bones, the entrepreneurial road that has gone through so many years is actually a long march. I think that the theme of "New Long March · Departure", in addition to expounding through art and fashion, is more to return to our own work and life, especially related to the social form that we face now, so we must use our perseverance and self-improvement to strengthen ourselves. Spirit, taking the road of the future, is also a necessary historical and cultural review for the younger generation. As I mentioned in an article a few days ago, "Now start everyone, every company will embark on the road of the new Long March." There is faith in the heart and power under the feet!
This is a summary of the old party to give himself after the big show. The “New Long March†means that everyone will embark on an unusual road, and each road is precious to life and accumulated experience, and every day is a new departure.
At the beginning, the old party talked about the many difficulties faced in the big show, but from another point of view, through difficulties, we can also see a team through big activities:
1. Don't set limits for yourself in life. An unrestricted team can be strong enough to make impossible tasks possible.
2. What is the event completed successfully? Consummation is the result of professional execution and efficient coordination. Everyone's things are completed one by one according to the established plan, and problems arising in the process of spontaneous solution are solved. Then, through continuous running-in, the team's ability is further improved and the team is professionalized.
3. The excellent people are excellent because they have worked hard in the team and their unremitting learning. How can they be casual? Those who are unwilling to pay and can't ignite enthusiasm will never realize the feeling of excellence. Together with the excellent people, insist on doing things that others can't do, and slowly and excellently will be fissile and mutually infected! Finally, professionalism is a compulsory course for everyone's career upgrade, there is no 70809000 points.
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